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Mark is son of William Pulte (founder and chairman of Pulte Homes, one of the largest residential builders and real estate development companies in the US) Peggy came to the Sun City because a friend raved about it. "Every morning I get up, and it's another day in paradise." Now lives Peggy in "Sun City Grand," in Arizona, an oldie-resort with golf, Tai Chi classes and a reading room named "Wall Street" flickers in the fireplace on cold days. "The older the better." Apparent in the dream world can only draw, whoever has the teenage years far behind. 70-year-old pack here, even in the supermarket, the goods in the bag or as security guards patrolling the castle retirees. "55 years or better" is the target group of the so-called "active adult communities" that sprout not only in the low-impact heat of Arizona and Florida. Leader Del Webb, Pulte Homes is part of the construction company, built the bizarre pensioners cities in 15 U.S. states. Since 1999, income has tripled, the stock price increased sixfold. In 2004, sales rose by almost a third to 11.7 billion U.S. dollars, of which about 40 percent comes from business with old residences. A house in one of the artificial cities, the "solera", "Anthem Country Club" or "Corte Bella" hot costs, on average, 300 000 U.S. dollars plus an annual management fee. The dream of eternal youth, which may interfere with the visit of teenagers just a few days, attracts more and more Americans. Dream of the baby boomers. The target group is growing: "Most U.S. baby boomers will be 60 years old in 2006," says manager Mark Marymee consoles. 75 million Americans alive today were born 1946-1964. They form the largest consumer group in the country. The aging population and historically low interest rates fuel the boom. CEO Richard Dugas announced now, increase profits over the next three years to each of at least 20 percent. "The fundamentals of demand are strong." Scarce land. However, higher interest rates could dampen the pace. The rate for a conventional mortgage to rise from 5.9 to 6.5 percent last raise the price of buying a house on credit. "We can be successful even at higher interest rates," Dugas promises. The real obstacle to the sector was scarce country. However, the industry pioneer, was responsible for the next few years before: Pulte Homes has seven times more land than it built in the year. ---- Pulte Homes loss can significantly drive back Accordingly, improved revenues in the reporting period to $ 1.73 billion, compared with $ 1.64 billion last year. The net loss was significantly reduced to 116.9 million dollars, or -31 cents per share, after being in the same period a net loss of $ 338.2 million or $ -1.33 per share reported. During the reporting period, the Group had this negative time effects amounting to 925 million U.S. dollars recorded, which were partially offset by positive one-off tax effects totaling $ 800 million. In total we have surgically can benefit from a significant increase in construction demand, said the company. Also, margins have continued to improve. Analysts had been a loss of 19 cents on revenues of $ 1.5 billion expected. For the current quarter, analysts expected a loss of 41 cents per share and revenue of $ 1.09 billion. Overall, the company showed continued optimism. At last higher orders in the course of the recovery in the U.S. housing market will continue to proceed with the implementation of cost reductions. The integration of the acquired Centex competitors are on track to what will have a positive impact on earnings. --- Review: The shares of Pulte Homes, the second-largest construction company in the U.S., reached after several years of downward movement in November 2008 from the low $ 6.54 in 2001, where a rally started up to $ 12.46. Below this price make the stock fluctuated in recent months, sideways, it hit a total of five times in the range of $ 12.46 down from up. Currently approaching the stock price again this brand, which serves as a short-term BUY trigger. The price pattern of recent months show a slow stabilization, which means but would also have the potential to be a medium-term bottom. The short-term chart picture slightly bullish trend, the medium is to be considered neutral. Technical Chart Outlook: Pulte Homes shares now reached interesting price levels, where concerns may arise in the short to medium-long opportunities. Namely via the stock breaks through the daily closing high of 12.46 in recent months - from $ 12.90, it could lead to a wave of strong sales and rising prices to 16.63 and beyond, possibly even from 24.00 to 26.00 $ . come Price pullback under $ 10.80 by end of day however, could initiate a downward revision to 9.73 and below, possibly $ 8.50. Only one relapse at $ 8.50 would be critical to evaluate, then there could be a significant pullback to even the $ 6.54 mark. -> Site for Mark Pulte |
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